Justin Pool

Justin Pool has worked in the analytics and technology field since 2004. Justin began their career at The Seattle Times as a Mailroom Clerk, then worked their way up to a Customer Service Representative, Customer Sales Representative, Project Analyst, and Business Systems Analyst. In 2012, they joined Pointmarc, A Merkle Company, as a Lead Analyst, where they worked with large scale automotive and software clients to marry disparate data sets and provide actionable insights. Justin then became Analytics QA Manager and Solution Architect, deploying SiteCatalyst, Test&Target, and media/pixel tracking code through Tealium, Ensighten, and Dynamic Tag Manager. In 2017, they joined Campfire Analytics as a Senior Analytics Consultant, where they work with analysts, marketers, and engineers to architect systems, operationalize data, and drive insight.

Justin Pool attended Lake Washington Institute of Technology in 2006. In addition, they have obtained a variety of certifications, including a Google Analytics Individual Qualification in January 2020, an Analytics Developer certification from Adobe in March 2014, a Reports and Analytics Implementation certification from Adobe in March 2014, a Reports and Analytics - Processing Rules certification from Adobe in December 2012, and a SiteCatalyst Implementation certification from Adobe in January 2013.