Lance Hakker is an experienced professional in brand management, marketing, and production within the action sports and lifestyle industries. Beginning a career at K2 Sports as Global Sport Marketing Manager, Lance co-founded Ashbury Eyewear and Videograss Productions, serving as Brand Director and Producer, respectively. Lance's expertise extends to roles at The Skateboard Mag, Element Brand, and various consulting positions, ultimately leading to a recent position as Brand Manager at Monster Brewing Company and Founder of the agency Unbottled. Additional experience includes a tenure at DAKINE in digital and snowboard marketing roles, as well as freelance work in media production. Lance earned a Bachelor’s degree in Marketing from California State University, Fullerton.
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