Sarah Ward

Sarah Ward is an accomplished Senior Director of Brand and Creative Strategy at CandleScience, where leadership focuses on developing belief-driven brands that integrate creativity, commerce, and community. Previously, Sarah served as Senior Director of Marketing at Spoonflower from November 2015 to October 2025 and held the position of Director of ECommerce and Digital Marketing at Peter Millar from July 2010 to November 2015, significantly growing the eCommerce channel to 10% of overall revenue. Early career experience includes roles as Event Manager at RFK Racing, coordinating NASCAR events, and managing merchandising at Motorsports Authentics, overseeing a $120MM annual revenue budget and ensuring timely project execution. Academic background includes studies at Boston College and the University of South Carolina.