Sofia Burr

Sofia Burr is an accomplished Senior Public Relations Manager with extensive experience in managing public relations projects within high-pressure environments. Currently at Cannondale since January 2014, Sofia oversees all communications for products, athletes, and corporate messaging. Previously, Sofia held the same title at Dorel Sports and served as PR Manager, enhancing brand awareness through impactful storytelling. Early career stages included roles as Account Executive at Missy Farren PR, where successful social media campaigns were developed, and as Assistant Account Executive at Images and Details, focusing on luxury goods and lifestyle accounts. Sofia began in public relations at Redbook Magazine and ShopPR, gaining foundational experience in fashion and beauty communications. A B.A. in Communications and Media Studies was earned from Fordham University.