Victoria

Victoria is a Manager of Business Expansion and Client Success at Canopy, a position they have held since November 2019.

Victoria has a long and varied work history that includes experience in media, advertising, and academia. Victoria began their career as an English instructor at AEON Corporation in Japan before moving to MEC, a global media agency, where they worked as a communications analyst.

In 2009, Victoria moved to the United Kingdom to pursue a Master of Arts in Social Sciences at the University of Chicago. Her thesis, titled "Beyond Art and Copy: An Ultrametric Approach to Media Planning in Advertising," explored how media planning could be improved through ultrametric analysis.

After graduation, Victoria worked as a freelance researcher for Sky before landing a position as an International Account Manager at UM London, an advertising agency. In 2014, they joined Havas Media as a Senior Global Account Manager before moving to their current role at Canopy Insight in 2018.

At Canopy, Victoria works with brands to deliver business results through in-depth cultural analysis.

Victoria completed a Bachelor of Arts at Columbia University in the City of New York, where they studied East Asian languages and anthropology. Victoria then went on to complete a Doctor of Philosophy in culture, film and media at the University of Nottingham. Lastly, they completed a Master of Arts in the social sciences at the University of Chicago.

Victoria reports to Manya Chen, Head, Business Expansion and Client Success. They work with Jerryson Yee - Manager, Business Expansion and Client Success, Ashwini (Datamatics) - Ops Support, Business Expansion and Client Success, and Clifton Lee - Manager, Business Expansion and Client Success.