Kim Lane

Kim Lane is an experienced brand manager currently serving at Capcom, overseeing brand management for Exoprimal and the Monster Hunter Stories Collection since August 2022. Prior experience includes a role as Brand Manager at Crystal Dynamics from April 2020 to July 2022, where Kim developed live-ops brand strategies for Marvel’s Avengers and led player segmentation studies. Earlier positions include Associate Brand Manager at Crystal Dynamics, Brand Communications Manager at Finelite, Brand Project Manager at Ubisoft, and Social Media Specialist at Google. Kim holds a B.A. in American Literature and Cultures from UCLA and an A.A. in Liberal Arts from De Anza College.