Bruce Koefoed has extensive experience in sales and management within the technology and printing industries. Notable positions include General Manager for the Fuji Xerox Printer Channel in New Zealand and Strategic Sales Manager at Fuji Xerox New Zealand. Koefoed served as a Client Director at Capgemini, contributing to business transformation efforts in Australia and New Zealand. Previous roles include Country Manager at OKI Data Australia & New Zealand and Managing Director of Laser Plus NZ Ltd, where Koefoed successfully grew the company before its acquisition. Early career milestones feature positions such as Marketing Manager at U-Bix Document Solutions Ltd and General Manager Marketing at Onesource. Koefoed holds a Graduate Diploma of Business in Marketing from the University of Auckland and completed the Management Academy Programme at INSEAD.
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