Mike Davidson is currently the Executive Creative Director at Capgemini DCX, where they lead teams in delivering impactful commerce experiences for globally recognized brands such as Yeti, GoPro, and T-Mobile. Before joining Capgemini in 2019, Mike founded Manifest Digital, Inc, and held various roles including Creative Director at Ascentium and Lyons Consulting Group. They have a BFA from the College for Creative Studies and have spoken on topics including digital customer experiences and emerging technologies. Throughout their career, Mike has focused on understanding consumer motivations and optimizing the customer journey to enhance brand engagement.
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