Paco Fálder is an experienced Salesforce and digital transformation professional currently serving as the Head of Architecture ABL at Capgemini Spain. Since joining Capgemini in 2015, they have contributed to the delivery of complex Salesforce projects and advanced digital strategies, focusing on enhancing customer experiences. Previously, Paco held various roles, including Salesforce CoE CTO and Technical Account Manager, and has worked with HCL Technologies and Tquila. Paco's educational background includes telecommunications engineering from Universidad de Sevilla and Universidade Federal do Ceará.
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