Mike Reynolds is an accomplished Senior CRM leader with over a decade of experience in driving customer-centric strategies and enhancing user experiences. Currently serving as the Salesforce Practice Director at CapTech, Mike has a proven track record of managing Salesforce environments, leading teams, and optimizing processes. Mike previously held roles at RCI | Vacation Exchange, Cheetah Digital, Salesforce, and Amherst Group LLC, showcasing expertise in Salesforce administration and architecture. They also founded the Salesforce People Leader User Group, highlighting a commitment to community and professional development.
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