Selene Perotto

Selene Perotto is an experienced marketing professional specializing in customer relationship management and lifecycle marketing. Currently serving as a Senior CRM Manager at Care.com since March 2021, Selene leads comprehensive customer lifecycle communication strategies and manages multi-channel campaigns targeting English and German-speaking markets. Prior experience includes roles at Smartbox Group as a Senior eCRM Executive, where Selene successfully executed CRM strategies across several European countries, and at Research and Markets as a Direct Marketing Executive, focusing on lead generation and email optimization. Selene's educational background includes a Professional Diploma in Digital Marketing from IBAT Dublin and a Master's degree in Public and Political Communication from Università degli Studi di Torino.