CareFirst

Devona Overton, MPA, is an accomplished communications professional with extensive experience in healthcare and public health. Currently serving as the Director of Communications at CareFirst BlueCross BlueShield since June 2022, Devona manages a Communications Team focused on healthcare technology solutions. Previous roles include Director of Communications at NASEM Health and Medicine Division and Founder of TFVA Consulting, where strategic marketing initiatives targeted obesity-related health concerns. Devona has also held significant positions, such as Principal at Abt Associates, working on critical health issues including substance abuse and diabetes, and Program Director at ICF, overseeing the National HIV/AIDS Strategy. Additionally, as Vice President at HMA Associates, Devona managed multicultural marketing efforts. Devona earned a Master of Public Administration and a Bachelor of Arts in Urban Affairs and Planning from Virginia Tech.

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