Patrick Krippendorf

Patrick Krippendorf is a seasoned professional in product management and eCommerce with extensive experience across prominent organizations. Currently serving at CARIAD, Patrick leads initiatives in Product Data & Asset Management, recognized for exceptional skills in product strategy development that drive growth and provide reliable solutions for the VW group's product portfolio. Previous roles include leading eCommerce teams at AUDI AG, where responsibilities encompassed managing digital sales platforms and business architecture for various eCommerce applications. With a strong foundation in data governance and strategy from MediaMarktSaturn, Patrick has also contributed insights as a freelance web developer and digital consultant. Educational qualifications include a Master's degree in Political Science from Friedrich Schiller University Jena, complemented by international studies.