Laureen Busch

Laureen Busch is a seasoned professional in event management and creative direction, currently serving as a Creative Director at K2 since September 2023. With extensive experience at Cartier since 2008, Laureen has held several roles, including Senior Responsible for Pop-Up and Corporate Experiences, where responsibilities included developing pop-up stores and cultural experiences, and managing logistics for significant international events. Laureen's previous roles at Cartier also encompassed strategic and creative event management. Earlier experience included assisting in production for L'Usine, contributing to high-profile cinematic events such as the premieres of Kill Bill and Mission Impossible III. Laureen holds a design degree from Ecole Boulle, a Licence in Art History from the University of Paris I: Panthéon-Sorbonne, and a diploma in marketing from Ecole supérieure de publicité marketing.