In 2003, a love of surf and effortless personal style inspired Jennifer Hinton and Thayer Sylvester to found Carve Designs. What began as a surf apparel company selling rash guards and board shorts, Carve Designs has grown into a complete beach lifestyle brand; offering surf, swim, balance, and lifestyle clothing. Carve Designs is dedicated toproviding effortless feminine clothing that actually fit real women while keeping us connected to the calm content feeling that inspires us at the beach. The women of Carve Designs are determined to push the boundaries of outdoor apparel and prove that functional can be fashionable and well-fitting. The clothes are designed to be as inspirational and versatile as the women who wear them.

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Carve Designs

Carve Designs' headquarters in Mill Valley, CA, United States

Thayer Sylvester

Jennifer Kline

Amy McCusker Pruitt

Daniel Sawaya

Johanna Seggman

Jenna Duffy

Imran Khan

The Design and Creative team at Carve Designs is responsible for conceptualizing and creating the brand's surf, swim, balance, and lifestyle clothing lines. This involves trend research, color selection, and design development, ensuring each piece embodies the effortless, feminine style the brand is known for. They work collaboratively to produce well-fitting, functional, and fashionable apparel, coordinating on elements such as technical design, fit testing, and visual presentation across digital platforms, ultimately translating the serene beach-inspired vision into wearable collections.

Design and Creative

The Leadership Team at Carve Designs is responsible for steering the company's strategic direction, overseeing operational and financial health, and driving growth initiatives. The team makes critical decisions regarding the brand's vision, product development, marketing strategies, and overall business performance to ensure that Carve Designs continues to inspire and connect with its customers.

Leadership Team

The Production and Merchandising team at Carve Designs is responsible for the end-to-end process of bringing apparel from concept to consumer. The Ecommerce Merchandising Specialist ensures that products are attractively presented and accessible online, maximizing visibility and sales. The Director of Production and Sourcing oversees the procurement and manufacturing processes to maintain quality and efficiency. The Production and Planning Manager coordinates the production schedules and resources to ensure on-time delivery and stock availability. Together, they ensure that Carve Designs' products embody the brand’s values of fit, function, and style.

Production and Merchandising

The Sales Team at Carve Designs is responsible for driving revenue growth by building and maintaining strong relationships with retailers and individual customers. Each Sales Representative focuses on different regions, including the Southeast, to ensure wide market coverage and personalized customer service. The team collaborates closely with buyers to ensure the product line meets market demands and effectively communicates the brand’s vision of effortless, feminine beach lifestyle clothing that fits real women.

Carve Designs

Org chart

Teams

Design and Creative

Leadership Team

Production and Merchandising

Sales Team

Offices

Carve Designs

Org chart

Teams

Design and Creative

Leadership Team

Production and Merchandising

Sales Team

Offices

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