Yolanda M. is an experienced product management professional with a strong background in innovative product development and marketing strategies. Currently working as a Product Manager for Innovation at CASER since December 2015, Yolanda focuses on developing innovative products and services. Prior experience includes serving as Product Marketing Manager at Abbott, where strategic planning and international collaboration were key responsibilities, and as Product Manager at Procter & Gamble, where annual marketing plans and promotional actions were implemented. Yolanda began the career as a Marketing Assistant at Unilever and as a Market Research Assistant at Nielsen, developing foundational skills in market analysis. Educational qualifications include a Bachelor's degree in Business Administration from Universidad Carlos III de Madrid and several advanced courses in marketing and leadership, including a Master's in Online Marketing from KSchool.
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