Lian Kang

Lian Kang is currently the General Manager for Korea at CASETiFY, focusing on marketing, consumer engagement, and retail expansion. Previously, Lian held various prominent roles, including Marketing Director for APAC at Aveda and Senior Marketing & Consumer Engagement Manager at MAC Cosmetics. Lian began their career as a Sales Marketing Executive at Busan Marriott Hotel and has extensive experience in the beauty industry, working with brands such as LVMH and Bobbi Brown Cosmetics. Lian's expertise encompasses P&L management, team leadership, and business partnerships.