Lauren Gonzalez

Lauren Gonzalez is a Brand Marketing & Communications Specialist at Casper, supporting various aspects of brand marketing, influencer engagement, social media, and PR since April 2024. Prior to this role, Lauren held multiple positions at Coach, including Assistant Manager of NA Marketing and Digital Marketing Specialist, where responsibilities spanned paid media channels and SMS/MMS marketing campaign execution. Experience also includes roles at FBC Mortgage as a Marketing Assistant and HR Assistant, and a Junior Account Director position at IZEA, focusing on influencer and content marketing strategies. Early career experience includes a communications internship with UCF Athletics, where Lauren contributed to social media content development and graphic design. Lauren holds a Bachelor of Science in Business Administration with a focus on Integrated Business from the University of Central Florida.