Petar P.

Casumo

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Petar P.

Senior Business Analyst - Marketing & Commercial

Petar P. is a seasoned professional with extensive experience in marketing analytics and technology, currently serving as Senior Business Analyst for Marketing & Commercial at Casumo since July 2024. Prior to this role, Petar held various positions at Superbet, including Interim Head of MarTech, where achievements included launching new markets and leading cross-functional initiatives to enhance marketing technology strategies. Previous roles at FOREO, Renault Nissan Adriatic, and the Faculty of Economics & Business Zagreb involved significant contributions to customer journey analysis, market research, and data-driven decision-making. Petar holds a PhD in Marketing from the University of Ljubljana and a Master's degree in Marketing from the Faculty of Economics & Business Zagreb, alongside a strong educational background in economics and business.

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