Laurel V.

Laurel V. is currently a Consumer Insights Senior Manager at Catalyst Brands, overseeing insights for six retail brands, including JCPenney and Nautica, and presenting recommendations to C-suite executives. Having previously served as a Research Coordinator at The Dallas Marketing Group and progressed through various roles at JCPenney, Laurel has developed expertise in managing research projects and synthesizing data to deliver actionable insights. Laurel holds a Master of Science in Marketing Research from The University of Texas at Arlington and a Bachelor of Business Administration in Marketing from Dallas Baptist University.