Casey Yang

Casey Yang is an accomplished brand strategist at Catapult, where responsibilities include managing cross-functional teams for brand and product identities, as well as leading rebranding initiatives for various clients. Previously, Casey served as a brand copywriter, developing advertising campaigns and crafting various promotional materials for global brands. Early career experience includes roles as a junior writer and freelance graphic designer, creating advertising copy and designing digital and print assets. Prior positions also include marketing communications coordinator at Vibram Group and marketing associate at Fjällräven North America. Casey holds a Bachelor of Science in Communication with a focus on Advertising from Boston University.