Nicholas Kovacevich is an experienced professional with a diverse background in various leadership roles across multiple industries, particularly in the cannabis and equipment rental sectors. Currently serving as a Strategic Advisor at CCELL since May 2024, Kovacevich co-founded and was a Board Member at BigRentz from March 2012 to August 2024, where the company transformed the construction equipment rental marketplace. Previously, Kovacevich held significant positions as Chief Corporate Development Officer and Chief Executive Officer at Greenlane Holdings, Inc. from September 2021 to June 2023, overseeing the development and distribution of premium cannabis-related products. Additionally, Kovacevich served on the Board of Unrivaled Brands from December 2020 to June 2023 and was Co-Founder, CEO, and Chairman of the Board at KushCo Holdings from September 2014 to August 2021, leading the company in the ancillary cannabis space. Academic achievements include a Bachelor of Science in Sports Management from Southwest Baptist University and an Associate's degree from Northern Oklahoma College.
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