Longmou Li

Longmou Li currently serves as the IIHF China Social Media Main Editor at the International Ice Hockey Federation, focusing on promoting ice hockey in China through various social media platforms. With extensive experience in the field, Longmou acts as a color commentator and director advisor for CCTV+, producing hockey programs and reporting on major events like the NHL and Winter Olympics. Additionally, Longmou has held roles as a hockey announcer for Tencent, contributing to NHL and KHL broadcasts, and previously worked as Assistant General Manager and Vice President at HC Kunlun Red Star, overseeing team organization and public relations. Longmou's management experience also includes a brief tenure as General Manager for Team China during the 2015 IIHF U18 World Championship and consulting for both the Beijing Hockey Association and the Chinese Taipei Ice Hockey Federation. Longmou's journalistic background includes writing for Titan Sports Weekly, covering NHL and ice hockey stories in Canada. Longmou holds a Bachelor's degree in Tourism, Leisure, and Sports Management from the University of Alberta.