• CDW

Catherine Gold

Marketing Demand Generation Leader

Catherine Gold is an accomplished marketing professional with extensive experience in demand generation and communications. Currently serving as the Marketing Demand Generation Leader at CDW since November 2022, Catherine manages a high-performing team focused on driving demand and revenue for SaaS, services, and education technology. Prior to this role, Catherine spent over a decade at Elsevier, holding several key positions including Director of Marketing for Academic & Government in North America, where responsibilities included managing a field and campaign marketing team, and generating pipeline and customer retention. Catherine also directed a global communications team to enhance public relations, branding, and messaging for science and technology products. Earlier career experience includes roles at G&S Business Communications, where Catherine provided B2B communication and marketing services for biotech and advanced manufacturing sectors. Catherine holds an MBA in Marketing and International Business from the University of Connecticut School of Business, as well as a BA in English and Economics from Hunter College.

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