Alejandro Tolosa Rocafort

Alejandro Tolosa Rocafort is a seasoned professional in product management and business development with a strong background in the consumer goods sector. Currently serving as Purchase & Area Manager at Cecotec Innovaciones S. L. since February 2018, Alejandro has been instrumental in developing products across several categories, including home appliances, personal care, and fitness. Previous experience includes roles at Norauto España as Product Manager where Alejandro adapted web marketing strategies, and as a marketing intern at Le Havre Etretat Normandie Tourisme. Alejandro holds a Master's in Marketing and Market Research from the University of Valencia, a Bachelor's in Tourism and Business Administration, and is pursuing advanced degrees in Big Data & Business Intelligence and an MBA at ENEB.