Lillian Lv has over 20 years of experience in the automotive and materials industries, currently serving as an Auto Marketing Manager at Ticona - Celanese Holding (China) Company since April 2007. In this role, Lillian develops innovative business strategies for interior segmentation and collaborates with the marketing communications team on promotional materials and presentations. Previously, Lillian held the position of Asia Product Manager, focusing on raw material cost control, production line adjustments, and strategic market initiatives. Lillian also played a key role in launching and maintaining the SAP system in Asia as a Sales Support and SAP Project Leader. Earlier experience includes working as a Customer Service Supervisor at Raychem, managing logistics and customer relations in North China. Lillian holds a Bachelor’s degree in International Trading from Shanghai University of Finance and Economics.
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