Gavin Cheah is a Sales Planning & Incentive Manager with 20 years of experience in finance and analytical roles across various industries, including electronics, adhesive technologies, FMCG, and telecommunications. They have held positions at notable companies such as Sony EMCS, Nestlé, and Digi Telecommunications, where they contributed to cost management, revenue optimization, and incentive framework design. Gavin is currently with CelcomDigi, focusing on harmonizing the Sales Incentive framework within the Enterprise Business Division. They hold a Master’s degree in MBA from Victoria University and a Bachelor's degree in Decision Science from Universiti Utara Malaysia.
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