Zi En Bfp

Zi En BFP, ACA is a seasoned Performance Analyst currently employed at CelcomDigi since November 2021, contributing to channel productivity, quality acquisition, and cost efficiency initiatives. Prior experience includes a tenure at Sunway Group spanning from April 2017 to October 2021, where significant analyses and reporting improved hospital performance and supported decision-making across various business functions. Earlier roles encompassed finance and internal audit responsibilities within the Group Finance and Internal Audit teams at Sunway, along with an internship at PwC Malaysia. Zi En holds multiple ICAEW qualifications in Finance, Accounting, and Business, acquired from 2014 to 2020, alongside a Sijil Pelajaran Malaysia from SMK USJ 13.