Peter Boot has extensive experience in digital marketing and product management, having worked in various roles across multiple companies since 1997. Key positions include Senior Product Owner at Censo, Manager Marketing Central Europe at Vivara/CJ Wildbirdfoods, Product Manager at e-Boekhouden.nl, and Head of Content & User Experience at Kras. Peter's responsibilities have encompassed the development of online marketing activities, e-commerce management, and the creation of SaaS products, showcasing a strong background in both operational leadership and strategic oversight in technology and marketing sectors. Education credentials include a Bachelor's degree in Digital Communication from Hogeschool van Utrecht and relevant certifications in IT Service Management and Online Marketing.
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