Luba Davydova is currently the Regional SMB Sales Director for the UK and Nordic regions at Centric Software, focusing on advancing Product Lifecycle Management (PLM) tools. Previously, Luba held positions such as SaaS Key Account Manager at Lectra, where they enhanced decision-making for fashion retailers through AI benchmarking, and Workflow Software Account Manager at Eastman Kodak Company. With a Bachelor's degree in Communications from Hult International Business School and professional fluency in Russian, English, and Ukrainian, Luba champions innovation and operational efficiency in their work.
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