Mitch Lapworth

Mitch Lapworth is a seasoned growth marketing professional currently serving as the Senior Growth Manager at Ceros since December 2023. Previously, Mitch held the position of Growth Lead at Vev and made significant contributions as Senior Growth Marketing Manager at Orbit, where the focus was on user acquisition and retention in the B2B SaaS space. Mitch’s earlier experience includes a role as Digital Acquisition Manager at Barclaycard, where responsibilities encompassed defining and executing marketing strategies across B2B markets, alongside leading SEO initiatives. Mitch began a career in digital marketing with positions at ClearScore as Digital Acquisition Specialist and equimedia as PPC Specialist. Educational qualifications include advanced growth strategy training from Reforge and a Bachelor's degree in Business Management and Marketing from Cardiff University.