Dave Laclede

Dave Laclede has over 20 years of work experience in various roles. From 2001 to 2010, they were the Director of Client Account Management at Excellence In Motivation, Inc., where they led a team of ten Marketing Specialists and was responsible for program creativity, design, employee engagement, and sales improvement. From 2010 to 2015, they were the Director of Business Development at Aimia Inc., where they had a 65% closing ratio and an average revenue per sold program of $1.5 million. From 2015 to 2017, they were the Manager of Business Development at General Motors, where they instituted used vehicle pricing strategies that improved margins by 20%, implemented a new appointment setting process that increased test drives by 33% and vehicle sales by 10%, and managed internet sales and General Motors incentive and promotional campaigns. From 2017 to 2019, they were a Business Adviser at Business Advisers of Cleveland, where they worked with startup retail and service organizations to enhance sales, marketing, team training, budgeting, and operational performance. From 2019 to 2020, they were the Director of Account Management at Creative Group, Inc., where they created new employee and client onboarding processes, standardized program management functions, and trained team members with emphasis on client services and upselling. Finally, from 2020 to 2022, they were the Membership Executive at Freedom Boat Club, where they educated prospective customers about the benefits of Lake Erie Club membership and enrolled 120 new members per year. Currently, they are the Client Services Director at Chalk Digital, providing marketing consulting, client services management, and training facilitation for Berkshire Hathaway HomeServices, consisting of 50,000 agents in 1,500 U.S. offices.

Dave Laclede holds a Bachelor of Science in Business with a Marketing Major from Miami University. Dave also holds two certifications: Certified Engagement Practitioner (CEP) from the Enterprise Engagement Alliance, and Incentive Professional (IP) from the Incentive Marketing Association.