Julia Paskaleva

Senior Manager UX Research And E2e Experience at Chargebee

Julia Paskaleva has a diverse work experience in various roles and industries. Julia is currently working as a Product Research Manager at Chargebee, where they started in January 2022. Prior to this, they were a Principal Researcher at Chargebee from August 2021 to January 2022.

Julia also worked as an Innovation Consultant and Founder at We Mavericks starting in September 2018. At ATLANN, they served as the Director of Product Strategy a.i. from October 2020 to February 2021.

From September 2018 to September 2020, Julia worked as the Head of Customer Validation and Product Insights at Innoleaps. In this role, they led a team of 10 innovation managers and focused on delivering new product innovation projects in various industries.

Julia also has experience working at Startupbootcamp as an Intrapreneur in Residence for an Ecommerce Startup Accelerator from March 2019 to May 2019. At Unilever, they served as a Senior Global Ecommerce New Business Models Manager from August 2016 to August 2018. In this role, they developed value propositions, validated business models, and supported channel strategy choices.

Prior to that, Julia worked at TNT as a Senior Conversion Rate Optimization Specialist from February 2016 to July 2016, where they focused on project management and digital transformation. From September 2013 to January 2016, they worked as a Web Analytics Consultant at Maxlead, driving digital transformation and insights for various clients.

Julia's earlier experience includes working as an Ecommerce Conversion Optimization Lead at T-Mobile from December 2012 to August 2013, and as a Web Analytics and SEA Specialist at Woger Trading / VidaXL from March 2011 to November 2012. In these roles, they were responsible for web analytics, online marketing, and improving usability.

Throughout their career, Julia has gained expertise in product research, innovation consulting, ecommerce, conversion rate optimization, web analytics, and digital transformation.

Julia Paskaleva's education history shows that they obtained a Bachelor's degree in International Economics and Management from Università Bocconi, which they attended from 2005 to 2008. In 2007, they participated in an exchange program at Tilburg University, where they focused on Economics. After completing their Bachelor's degree, Julia pursued a Master's degree in International Economics and Business studies at Erasmus University Rotterdam from 2008 to 2010.

In addition to their academic qualifications, Julia has obtained various certifications. In 2014, they earned the Google Analytics Individual Qualification. In 2017, they completed a course on (Re)-inventing business models offered by HEC Paris Executive Education. In 2018, they took part in the Seth Godin's altMBA program, focusing on Organizational Leadership. In 2019, they received certification as an NLP Professional and Motivational Coach from Global NLP Training. In 2020, they became a certified strategist through the Prof G Certified Strategist program offered by Section4. Most recently, in 2023, Julia completed the Chargebee Global Manager Program.

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