Lena Shaffer is a seasoned category leader with 18 years of experience in P&L ownership across various industries, including financial services, consulting, e-commerce, CPG, and retail healthcare. Currently serving as the Associate Director of Category Management for Pet Insurance at Chewy, Lena has a proven track record of launching multi-million-dollar products and optimizing operations to drive sustainable growth. Previously, Lena held positions as a Senior Consultant at BNP Paribas and a Senior Manager of Financial Operations at Wayfair, among others. Lena is pursuing advanced degrees at multiple institutions, including a Master's degree in Financial Economics from the University of Toronto and an MBA from the University of Chicago Booth School of Business, underscoring a strong commitment to professional development.
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