Jeff Larson

Jeff Larson is a seasoned marketing consultant and CMO with over 20 years of experience in the travel and entertainment industries. Currently, they lead Larson Marketing, specializing in strategic brand building and creative leadership while also serving as CMO at Chief Outsiders. Previously, they revitalized Princess Cruises' brand, achieving record bookings and improved consumer metrics. Jeff holds an MBA in Marketing from the University of Minnesota - Carlson School of Management and has held key roles at prestigious companies such as Disney and Golf Channel, consistently driving growth and innovation in marketing strategies.