Gena Vaden

Gena Vaden has a diverse work experience spanning over several years. Gena is currently serving as the Director of Financial Planning & Analysis at ChiroTouch since August 2022.

Prior to this, Gena worked as a Finance Project Leader in the private equity sector, starting in October 2020. Gena was involved in multiple engagements for SaaS businesses, including Vehlo, which is a holding company acquiring SaaS products in the auto sales and service industry.

From March 2020 to October 2020, they held the position of Director of Strategic Programs at AbacusNext, a private equity-owned company. However, their role was eliminated due to the impact of COVID-19. Gena had previously served as the Director of Financial Planning and Analysis at AbacusNext from December 2017 to March 2020.

Gena was also the Founder of On the Beach, a position they held from December 2014 to December 2017.

Gena worked at The Active Network as the Vice President of Finance from August 2010 to December 2014, but their position was relocated to Texas.

Finally, Gena began their career at Hilton Hotels in November 1996 as the Director of Financial Planning and Analysis. Gena remained with the company until December 2009, during which they witnessed various structural changes within the organization.

Gena Vaden completed their Bachelor of Science degree in Business Administration, with a concentration in Finance, from USC in 1996. Later, from 1999 to 2002, they pursued their Master's in Business Administration (MBA) at USC Marshall School of Business, specializing in Finance.