Todd Reeser has an extensive career at Choice Hotels International, where Todd has served in multiple senior leadership roles since October 1992, currently holding the position of Senior Director, Software Engineering, Franchise Services Technology. Todd has led innovative IT teams to enhance core CRM and integration technology solutions, successfully transforming disparate systems into cohesive, high-performing platforms using Salesforce and MuleSoft. Other significant contributions include providing strategic technology advisory to senior executives, driving change management during the WoodSpring acquisition, and implementing enterprise-level Agile processes. Todd's career began in customer service and evolved through technical roles, solidifying expertise in software engineering, systems development, and project management across various domains.
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