Alice Badrouillet

Alice Badrouillet is an experienced professional specializing in Salesforce Marketing Cloud and marketing automation, currently serving as Responsable Data Client and Salesforce Marketing Cloud Platform Leader at Chopard since June 2023. Prior to this role, Alice worked at Comexposium as a Product Owner and Responsable Marketing Automation from January 2020 to May 2023. In previous positions, Alice has held various roles at OUI.sncf, Rakuten France, and Lagardère Publicité, where responsibilities included managing CRM projects, developing marketing strategies, and overseeing communication campaigns. Alice possesses a strong educational background with multiple degrees from Paris-Pantheon-Assas University and an MBA in E-Business and Digital Marketing from MBA ESG.