Mohamed Karim Bourayou

Mohamed Karim Bourayou is a seasoned marketing and communications professional currently serving as the Marketing and Communications Manager at Chopard since March 2023. Previously, Bourayou held the position of Marketing Manager for Tommy Hilfiger and Calvin Klein at Apparel Group from March 2021 to February 2023. Experience also includes roles as Project Manager at Fashion Trust Arabia, Senior Public Relations Executive at Z7 Communications, and Public Relations Executive at Chalhoub Group, where a focus on luxury retail and fashion brands was established. Early career experiences include positions at Sky Management and an internship at Bespoke International, where contributions were made to creative and social media initiatives. Bourayou holds a Bachelor's degree in Communication and Media Studies from the Lebanese American University, obtained in 2013.