JB

Jim Bourke

Director, Client Analytics

Jim Bourke is currently the Director of Client Analytics at choreograph, where they focus on transforming marketing effectiveness into market value. They previously worked as a Data Sciences Manager at Wavemaker US, leading data integration for high-profile clients such as Invisalign and Bank of the West, achieving significant increases in customer engagement and market share. Jim has also contributed to the field as a Freelance Writer for various publications, including The Age and ANZ Bloodstock News, focusing on horse racing and industry insights. They hold a Bachelor of Communications in Journalism, Media Production, and Public Relations from RMIT University.

Location

San Francisco, United States

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