Rowan Zagnoev

Vp, Product & Engineering Process & Tools at Choreograph

Rowan Zagnoev is a seasoned professional in product management and engineering processes, currently serving as the VP of Product & Engineering Process & Tools at Choreograph since September 2024. Prior to this role, Rowan held the position of Global Head of Product Management at EssenceMediacom, overseeing a team of four Product Managers and managing innovative media planning and buying products for notable brands such as adidas and Coca-Cola. During tenure at MediaCom from 2014 to 2022, Rowan drove the successful development and launch of an agency Operating System utilized across 75 countries, significantly impacting advertising spend efficiency. Previous roles include Investment Director and Analytics Director at MediaCom Canada, where Rowan implemented data systems that achieved substantial cost savings, and Metrics Lead at Euro RSCG in Hong Kong. Rowan's educational background includes a B.A.Sc in Chemical Engineering from the University of Toronto.

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