CI-GROUP
Robyn Scheck is a seasoned marketing professional with extensive experience in integrated marketing and strategic partnerships. Currently serving as General Manager at CI-GROUP since November 2024, Robyn previously held the position of Senior Director for Integrated Marketing & Strategic Partnerships at SHE Media, where a reimagined marketing strategy led to record-breaking sales exceeding $12 million. Robyn’s entrepreneurial spirit is evident in the co-founding of Whipnotic, a company innovating the whipped cream industry with patented technology. Additionally, Robyn contributed to NBCUniversal Media as a Marketing & Creative Strategy Director, influencing the launch of the award-winning NBCU Content Studio and managing significant revenue-generating projects. Previous roles at Hearst Magazines included integrated marketing management and leadership in multi-million dollar programs for top-tier clients. Academic credentials include a degree from Penn State University.
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