Kent W.

Kent W. is an experienced Salesforce Application Consultant currently at CIBC since May 2021, where responsibilities include managing the enterprise Salesforce environment and overseeing operational aspects of Salesforce Cases and Commercial Banking implementations. Previously, Kent served as a Salesforce Developer/Administrator at Fiera Capital, managing administration and development efforts that improved data accuracy and efficiency, and utilized Pardot for email marketing. Kent also has a background as an ETL Developer at International Financial Data Services Canada, converting high-profile clients onto the iFast system, and as a Salesforce Administrator at SOTI, where reporting and access settings were created for management. Early career experience includes roles at Mackenzie Investments as a Salesforce.com Developer/Administrator, focusing on data migration and implementation of custom functionality. Kent holds a Bachelor of Science degree in Computer Science, Economics, and Mathematics from the University of Toronto, along with training from Trailhead by Salesforce.