Serena Sung

Serena Sung is a seasoned marketing professional with a specialized focus on digital and content strategies. Currently serving as the Growth & Community Lead at CinchBlock since September 2022, Serena leads initiatives in web3 marketing and community engagement. Prior experience includes multiple roles at GrowthSpot from April 2020 to September 2022, where Serena advanced from Digital Marketing Specialist to Associate Manager, Creative & Strategy, contributing to content-focused inbound marketing projects. Past positions also include Digital Marketing Analyst at Accenture Song and Marketing Intern at MaBelle Jewellery Co. Ltd, highlighting expertise in social media strategy and digital marketing management. Educational credentials feature a Bachelor of Business Administration in Marketing from City University of Hong Kong, complemented by an exchange program at Schulich School of Business, York University.