Dan Sima

Executive Director, Entertainment

Dan Sima currently serves as the Executive Director of Entertainment at Circana since July 2023. Prior to this role, Dan Sima founded and continues to produce at Provoke Productions since January 2018. Dan Sima's extensive experience at Sony Pictures Entertainment spanned from May 2013 to October 2018, where roles included Director of Data & Analytics, Manager of Market Intelligence, and Senior Analyst in Sales Planning & Analysis. Earlier career highlights include a position as Senior Associate in Strategic Planning & Business Analytics at MetLife Investors from September 2011 to May 2013 and a project management internship at Yunus Centre in summer 2011. Dan Sima's career commenced at MetLife Investors as an Inside Sales Representative from July 2006 to June 2011. Academic qualifications include an MBA in Financial Analysis & Entrepreneurship from USC Marshall School of Business and a degree in Business Administration with a focus on Marketing from California State University, Fullerton.

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