Devin Campbell

Devin Campbell is an Industry Insights Analyst focused on Walmart CPG at Circana, where responsibilities include developing OmniConsumer panel expertise, collaborating with cross-functional teams for client solutions, and managing client reporting initiatives. Prior to this role, Devin served as a Student Research Assistant at The University of Alabama, conducting interviews and managing research data, and held positions as a Market Research Intern at Oyster Shell Strategy, where data analysis from Google Analytics informed marketing strategies, and as a Content Marketing Intern at MortgageRight, focusing on social media content creation. Devin holds a Specialized Masters in Marketing Analytics and a Bachelor of Commerce and Business Administration in Marketing from The University of Alabama, complemented by a study abroad experience in International Marketing at Oglethorpe University.