Peter Robillard

Peter Robillard currently serves as Senior Director of Marketing Mix Modeling and Team Lead at Circana, overseeing a team of eleven consultants and analysts, managing multiple high-revenue projects, and engaging with clients throughout the Mix process. Previously, Peter held roles as a Marketing Mix Media Consultant at IRI and Associate Director Analytics & Insights at JOH, as well as Client Manager at NielsenIQ, where Peter developed actionable insights for retail and manufacturing clients. Peter's career began at Colonial Wholesale Beverage, where responsibility included sales development and customer relationship management in the beverage sector, following earlier experience in various store operations at Roche Bros. Supermarkets. Peter holds a Bachelor of Science in Communications from Bridgewater State University.