Platon Markopoulos is an experienced Marketing Effectiveness Consultant at Circana, specializing in Media Marketing Mix Modeling and project management for the EMEA/APAC regions since May 2021. Prior roles at Circana include Insights Manager, supporting Kraft Heinz UK, and Insights Analyst, assisting Nestlé Nutrition, Waters, and Cereal Partners. Platon also has experience as a Client Service Executive, managing databases for major UK retailers such as Boots, ASDA, and Tesco. Platon previously worked as an Account Manager at The Knowledge Academy, focusing on B2B sales in the European market, and held positions at B&Q and as a Foreign Exchange Trader with the Independent Fund. Education includes a BSc in Business, Management, Marketing, and Related Support Services from the University of Surrey and classical studies and mathematics from the 1st High School of Florina.
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