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Graham Cassell

Partner at Circle Squared

Graham Cassell is an experienced technology and business leader currently serving as a Partner at Circle Squared since January 2023, focusing on enhancing business objectives and sustainable technology solutions. Prior experience includes roles as Managing Director of Shared Platforms at Flutter Entertainment Plc, and Director of Product Engineering at Paddy Power Betfair, among others. Notable achievements include directing technology departments at Ladbrokes Coral Group, overseeing significant capital expenditures, and managing large-scale trading technology projects. Educational background includes a BA Hons in Business Information Systems from the University of Humberside.

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London, United Kingdom

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Circle Squared

Circle Squared is able to offer a wide range of tailored consulting services to help businesses succeed in the betting and gaming industry. We have unparalleled expertise, with decades of experience helping gaming operators work out how to get the best from their product and technology. We have particular emphasis on: - Product development, delivery and operationalisation - Process improvement, and tooling selection & implementation - Transformation programmes, small to large scale - Support for M&A and investment activities from DD to integration With over 90 years of combined experience delivering product and technology for start-ups to tier 1 organisations, we are uniquely positioned to assist.


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