Michael Wardrop is a seasoned B2B research leader specializing in cybersecurity and AI, with over 20 years of mixed methods and UX research experience. They have driven transformative changes and accelerated product innovation at renowned companies including Cisco, Citrix, and Chase. Currently serving as a Research Leader at Cisco, they continue to build scalable research processes and inspire high-performing teams. Michael founded their own consulting firm, where they advised senior leadership on actionable insights and best practices. They hold a BA in Psychology from Metropolitan State University of Denver and a Master's Degree in Advertising Research from The University of Texas at Austin, along with ongoing studies in Spanish at Universidad de Costa Rica.
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